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Paraíba's south coast: the one-day itinerary — João Pessoa e região

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Paraíba's south coast: the one-day itinerary

Seven beaches along twenty kilometres of cliffs, from João Pessoa. What order to go in, what you can do by car, when you need a buggy and where…

Short answer

How far is the southern coast from João Pessoa?

From the Tambaú seafront to Jacumã, the hub of the area, is just under an hour on the PB-008. The beaches along this stretch are spread over some twenty kilometres from there.

Staying in Tambaú? We manage 9 buildings in the neighbourhood, with our own team on the ground and direct booking, with no platform fee.

O que é o litoral sul

It is a stretch of about twenty kilometres south of João Pessoa, almost all of it in the municipality of Conde, where the cliffs meet the sea. Seven beaches in a row: Barra de Gramame, Praia do Amor, Carapibus, Jacumã, Tabatinga, Coqueirinho and Tambaba.

What sets it apart from the northern coast is the terrain. At Bessa or in Cabedelo the seafront is flat and urban. Here the road runs along the clifftop and the beaches lie below, each with its own access — which is why the outing goes viewpoint to viewpoint, not along a promenade.

How to get there

From the Tambaú or Cabo Branco seafront, take the PB-008 southbound, following signs for Litoral Sul, Conde, Jacumã and Coqueirinho. From the seafront to Jacumã is just under an hour.

The road is paved and in good condition as far as the main beaches. An ordinary car reaches Jacumã, Tabatinga, Coqueirinho and Carapibus without difficulty.

What an ordinary car cannot do is the stretch between beaches along the cliff edge. For that you need a buggy, or you go back to the road and come down again at the next access point.

A ordem que funciona

Most agencies leave the seafront between seven and nine in the morning and return in the late afternoon. Doing it on your own, this is the sequence that works best:

  • Barra de Gramame, where the river meets the sea. It is the first stop and the quickest — twenty minutes is enough to see it and move on.
  • Carapibus, for a first swim before the sun gets strong. A beach with kiosks and calm water at certain tides.
  • Jacumã, the hub of the area. It has shops, guesthouses and infrastructure, and is where most buggy tours set off.
  • Tabatinga, with the highest cliffs of the stretch and the quietest feel of the seven.
  • Coqueirinho, for lunch and the afternoon. It has the most restaurants and is the prettiest for anyone visiting just once.
  • Tambaba in the late afternoon, if you want to see Brazil's first official naturist beach.

Seven beaches in one day is a rush. If you want an easy day, cut it to three: Carapibus, Coqueirinho and Tambaba.

O passeio de buggy

It is the way to see what the road doesn't show. The route leaves from Coqueirinho and goes viewpoint to viewpoint: Dedo de Deus, Castelo da Princesa, Mirante das Tartarugas, Shopping Rural and the cliffs between Coqueirinho and Tambaba.

In September 2026 the trip cost around R$ 250 per buggy, not per person. Agree the price and the route before getting in, and confirm whether Tambaba is included — not every driver does the final stretch.

If you are only doing one buggy ride on the whole trip, do it here and not on the northern coast. This is where the scenery justifies it.

The Paraíba south coast from above, with forest reaching the sea
Photo: Gustavolopes175 · CC BY-SA 3.0 · via Wikimedia Commons

Tambaba, and what to know beforehand

Tambaba was Brazil's first official naturist beach. The beach is split: one side for general use and one for naturism, with its own access rules.

This tends to confuse people who arrive unaware. It is not a nudist beach throughout, and the naturist side has conduct rules enforced by the local association. If you are with family and would rather avoid it, stay on the common side — which already has the cliffs and the sea that make the trip worthwhile.

The final approach is the worst of the trip. A dirt road and a climb, hard in a low car after rain.

When to go and what to bring

The strip of sand on the southern coast is narrow, and at high tide some beaches all but disappear beneath the cliff. Check the tide table and plan to arrive on a falling tide — it changes the outing entirely.

Between September and February the weather is more settled. Between April and July it rains more, and the dirt road to Tambaba becomes difficult.

  • Cash. Not every beach bar has a card machine, and the mobile signal drops in several stretches.
  • Shoes you don't mind getting wet, for the rocky access paths and the cliff descents.
  • Strong sunscreen. The cliffs reflect the light and burn more than an urban beach.
  • A full tank. Petrol stations are scarce once you leave the PB-008.

Go by car or on a booked tour. You can reach Jacumã by bus, but moving between the beaches without a vehicle is not feasible.

Vale o dia inteiro?

Yes, and it is the outing we recommend most after the catamaran to Picãozinho. It is the landscape the northern coast doesn't have — red cliffs dropping into the sea, and seven different beaches in twenty kilometres.

Anyone staying on our stretch of coast is less than an hour from the start of the route. Leave after breakfast and get back in time for dinner in Tambaú.

Questions

What guests usually ask

How far is the southern coast from João Pessoa?

From the Tambaú seafront to Jacumã, the hub of the area, is just under an hour on the PB-008. The beaches along this stretch are spread over some twenty kilometres from there.

Dá para fazer o litoral sul de carro comum?

Yes. An ordinary car reaches Carapibus, Jacumã, Tabatinga and Coqueirinho without trouble. What needs a buggy or 4x4 is the stretch between beaches along the cliff, and the final approach to Tambaba, which is dirt and steep.

How many beaches can you see in a day?

Seven is possible but rushed. Three work well: Carapibus for the first swim, Coqueirinho for lunch and the afternoon, and Tambaba at the end of the day.

Quanto custa o passeio de buggy no litoral sul?

In September 2026 it was around R$ 250 per buggy, not per person. The route leaves from Coqueirinho and takes in the Dedo de Deus, Castelo da Princesa and Tartarugas viewpoints. Check beforehand whether Tambaba is included.

Tambaba é praia de nudismo?

In part. Tambaba was Brazil's first official naturist beach, but it is split: one side for general use and one naturist, with its own access rules. Those who prefer to avoid it stay on the common side.

Which is the best beach on Paraíba's southern coast?

Coqueirinho, for anyone going just once: it has the best combination of cliffs, sea and restaurants. Tabatinga has the highest cliffs and fewer people; Tambaba has the most striking landscape.

See also

Keep exploring

Carapibus beach
Conde

Carapibus beach

Coloured cliffs, natural pools at low tide and an unhurried mood: how to get to Carapibus beach, in…

Coqueirinho beach
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Coqueirinho beach

Coloured cliffs, coconut palms and green water: how to get to Coqueirinho beach, on the south coast of…

Tabatinga beach
Conde

Tabatinga beach

Cliffs, natural pools at low tide and the heart-shaped pool between Tabatinga I and II: how to get to the beach of…

Where to stay

Our apartments for this trip

Pool — Mar do Cabo Branco
Cabo Branco, João Pessoa

Mar do Cabo Branco

On the seafront on Avenida Cabo Branco, the quietest stretch in João Pessoa, where the avenue closes to cars from five to eight in the morning and becomes a walking route.

Rooftop pool — HIT Cabo Branco
Cabo Branco, João Pessoa

HIT Cabo Branco

One hundred and five units 60 metres from the sea, in a building with resort-style facilities: skybar, winebar, pools, whirlpool, gym and coworking. Studios of 20, 25 and 38 m², plus a one-bedroom apartment.

Facade — Unity Cabo Branco
Cabo Branco, João Pessoa

Unity Cabo Branco

On the seafront on Avenida Cabo Branco, with the beach right across from the building, an outdoor pool, a gym and digital locks in the units.

Where to stay

Know your dates yet?We'll handle the rest.

See our stays

For owners and investors

An empty property earns nothing. With MAREVI, it works every day.

Serviced flat, studio or apartment on the João Pessoa or Cabedelo seafront: we take care of everything and you follow it on the monthly statement.

  • 100% full managementListing, date-based pricing, cleaning, maintenance and 24-hour guest support.
  • Direct bookingsGuests who book on our website skip Booking's 15% commission — more is left for you.
  • Peace of mindContract, inspections, our own team and a monthly statement. No lock-in period and no exit fee.